Do you have a call to action on your website and in your marketing materials? Go ahead take a look. In your marketing materials do you tell them what to do next? Do you have a call to action on your printed materials and website? It may sound a no-brainer but you’d be surprised how [...]
I love coupons…both as a consumer and a marketer. Chances are your customers love them too. My family turns to me to find the best deal online because I can always hunt down an online coupon. I never pay full price because there is no reason to. If your company is not offering coupons or [...]
This probably sounds like a no-brainer, but do you know who your customer is? Do you know who your advertising efforts are reaching? Not knowing this is vital information could be costing you customers and profits. Many companies surprisingly don’t bother to gather this information before sending out their advertisements. Sending out materials to random [...]